Vera Bradley, Inc. designs, produces, markets and retails accessories for women. Its products include handbags, accessories and travel and leisure items. It operates through the Direct and Indirect segments. The Direct segment consists of the sales of Vera Bradley products through full-price and outlet stores. The Indirect segment handles the sales of Vera Bradley products to specialty retailers, which are located in the United States. It also offers accessories, which includes wallets, wristlets, eyeglass cases, cosmetics cases, paper and gift products. The company was founded by Barbara Bradley Baekgaard & Patricia R. Miller in 1982 and is headquartered in Roanoke, IN.